Posted on: May 3, 2021
By: Haley Chitty

Atkinson has been pitching this story for its client Ambu, a Maryland company that specializes in single-use endoscopy technology, since the pandemic began last year. Our persistence paid off with this article published in The Baltimore Sun.

The Sun reports that the coronavirus pandemic may be changing the way medical professionals examine and operate inside your body.

“Reusable medical scopes have long been the standard in patient care settings, despite isolated reports of contamination, infection and even death emerging from hospitals alleged to have failed to fully sanitize the devices,” the article reports.

However, this trend is changing, according to Jens Kemp, vice president for marketing at Ambu, a Danish developer and producer of medical devices whose U.S. headquarters is in Columbia.

“There is heightened awareness around contamination, and it’s gotten more hospitals to take a closer look at infection control practices,” Kemp says.

Ambu saw its revenue grow 26% last fiscal year and 33% in its first quarter even as demand for some of its other medical devices dropped off.